Logo Design & Brand Identity
ARC
ARC is an aluminium crafts and coatings brand built around precision, process, and finish.
Working with a brand at an early stage meant starting from the ground up — guiding both the visual identity and the overall direction it would take. This included developing a logo that reflects a sense of structure and control, along with helping define a tagline that captures the brand’s positioning.
The final identity takes cues from architectural curves and engineered forms, paired with a metallic silver and deep red palette to bring in both strength and a refined edge. A foundational identity designed to support the brand as it begins to take shape.
Scope of Work
- Logo Design
- Visual Identity Direction
- Tagline Development
Project Highlights
Ready to Brew
Something Beautiful?
Let’s create a brand that feels true to who you are — and resonates with the people it’s meant for.